Growth & GTM Engine
Channels · Funnel · Pipeline · Experiments
Unified view of acquisition channels, customer funnel, sales pipeline, and active growth experiments — calibrated for top-quartile SaaS efficiency.
Pipeline
$654K
Weighted $360K
Blended CAC
$412
−18% vs Q1
LTV : CAC
6.4x
Target 3x+
WoW Growth
9%
6 weeks consecutive
Channel performance · last 30 days
Auto-synced| Channel | Spend | Leads | Customers | CAC | LTV | LTV/CAC | Trend |
|---|---|---|---|---|---|---|---|
| Outbound Sales | $18,400 | 312 | 22 | $836 | $7,200 | 8.6x | 14% |
| Content / SEO | $6,200 | 884 | 38 | $163 | $6,400 | 39.3x | 28% |
| Paid (LinkedIn) | $24,000 | 412 | 14 | $1714 | $6,800 | 4.0x | 6% |
| Partnerships | $4,800 | 162 | 19 | $252 | $9,100 | 36.1x | 22% |
| Referral / PLG | $1,200 | 248 | 31 | $38 | $5,400 | 142.1x | 41% |